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Showing posts with the label soft drink

How Asian startups can harness Traditional Chinese Medicine and Ayurveda wellness ingredients in beverage NPD

Tg Green Tea co-founder, Sophia Nadur, in Singapore discussing how to harness the goodness of Traditional Chinese Medicine and Ayurveda wellness ingredients in creating beverages that folks want. Read her interview with Gary Scattergood, Editor-in-Chief at William Reed Business Media Ltd, Food Asia, in NutraIngredients Asia. http://www.nutraingredients-asia.com/Manufacturers/Functional-beverages-in-Asia-Start-ups-need-to-redress-the-health-balance For more info, please connect with me via LinkedIn - https://www.linkedin.com/in/sophianadur/

Tg green tea: Why do your drinks have added sugar?

There has been a lot of discussion, especially in the past couple of years, about the amount of sugar we’re consuming as a nation - especially from soft drinks. That’s actually what got Sophia, my co-founder, and me wanting to develop the  Iced Tg  range. Our Tg green teas  do contain added sugar . In total,  less than 2 teaspoons  of it per bottle but, before you click the “delete Tg from consideration” button, give us  2 minutes ! Just how much sugar is in  my drink ? Take a bottle of your favourite soft drink and look closely at the  nutritional table  on the back of the pack. Look closely at the number in grams of sugar that is in the drink in your hand. The vast majority of drinks contain much more than  7g of sugar  per bottle and many of them you’d never expect are loaded with 4 or more teaspoons of sugar! Look carefully because even a drink that has a flash on front of pack  “No added sugar”  can pack...

Is Pokemon Go Google's new weapon in the Anti-Obesity war?

What is Pokémon Go? Really, you don't know? Pokémon Go is a free smartphone app that was developed by Niantic Inc ., a San Francisco software development company that started life as an internal startup at Google . Since July 6th 2016, it's been downloaded by millions of folks all over the US, Canada, UK, Europe, Australia and New Zealand with launches in new countries happening weekly. In Pokémon Go , you take on the role of a Pokémon trainer in the search for 700+ Pokemons (fictional characters created in a mid-1990s Nintendo game for GameBoy ) to train to battle each other for sport. The augmented reality game uses your phone’s GPS location to place your character and other game elements in a map of of your current location. By changing your location (through walking, running or.....ahem....driving), you can virtually "catch" wild Pokémons that are near you, train them to make them more powerful, and later battle your Pokémons to take control of local gyms...

How can global food & beverage innovations succeed in the world's largest consumer market?

China a huge food & beverage market China is the world’s largest food & beverage market worth over £360 billion ($550 billion / €440 billion). Increasing disposable income and urbanization, an improving logistics system, growing concerns about food safety as well as an expanding taste for foreign foodstuffs are positive indicators for exporters wanting to capture a share of this exciting market. Of course its fragmented distribution infrastructure and growing local competition present a host of challenges to UK food & drink brands, however partnering with local experts and taking care to respect & nurture "guanxi" will go a long way to encouraging success.  Will the Great British Food Unit help turbo-charge UK exports? In 2015, UK food & drink brands exported £238 million ($357 million / €285 million) worth of tea, pork, processed milk and other food stuff to China, making the country a top 10 export market for the first time. Still, that o...